Tag Archives: Trend

Netflix consumes 15% of the world’s global internet traffic

That’s according to a report from bandwidth management company Sandvine, reports the BBC. Taking up 15% of the world’s bandwidth makes Netflix the biggest data hog on the planet. Following Netflix, miscellaneous video embeds on websites takes up 13.1% of all internet traffic, while YouTube takes up 11.4% and general web browsing takes up 7.8% – Michael Grothaus, Fast Company https://ift.tt/2yemc0p

Netflix and Amazon Set to Nearly Double Originals Catalog, Study Says

The [Ampere] study, released Tuesday, shows that Netflix still leads the SVOD pack by a large margin, with more than 250 new commissions planned, a figure that will more than double the 229 originals currently in Netflix’s catalog. Amazon, with 105 originals and a similar number of new commissions, is a distant second when it comes to original series creation for its streaming platform, Amazon Prime Video. – Scott Roxborough, The Hollywood Reporter https://ift.tt/2Ih7yuc

Streaming now accounts for 75 percent of music industry revenue

The Recording Industry Association of America (RIAA) released a report today that details how the music industry has grown in 2018, and while the data isn’t surprising — the world still isn’t buying records — the specific numbers are still fascinating. Turns out, streaming makes more money than physical CDs, digital downloads, and licensing deals combined. – Patricia Hernandez, The Verge https://ift.tt/2O03qUE

IHS Markit: YouTube turns to subscriptions to raise revenue

Revenue generated by YouTube Premium in 2022 equates to 7 percent of the $27 billion the company is expected to make worldwide from advertising. Nearly three-quarters (73 percent) of YouTube Premium subscription revenue will come from the United States, followed by Europe with 13 percent, Asia-Pacific with 6 percent, and Mexico and Canada making up the remaining 9 percent. – Broadband TV News https://ift.tt/2MJNuRt

YouTubers are not your friends

Sociologists Richard Wohl and Donald Horton originally coined the concept of parasocial interactions and relationships in 1956 to explain how audiences developed attachments to media figures. It boils down to one-sided affection: a person invests emotional energy and attachment in a media figure, and they develop a sense of kinship and intimacy that makes them feel as though they know the celebrity — even though the celebrity has no idea they even exist. – Megan Farokhmanesh, The Verge https://ift.tt/2D5R7Sl
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