Tag Archives: Study

Netflix may be losing $192M per month from piracy, cord cutting study claims

As many as 1 in 5 people today are mooching off of someone else’s account when streaming video from Netflix,Hulu or Amazon Video, according to a new study from CordCutting.com. Of these, Netflix tends to be pirated for the longest period — 26 months, compared with 16 months for Amazon Prime Video or 11 months for Hulu. That could be because Netflix freeloaders often mooch off their family instead of a friend — 48 percent use their parents’ login, while another 14 percent use their sister or brother’s credentials, the firm found. – Sarah Perez, TechCrunch » https://tcrn.ch/2Eg4r3N
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Stacking builds up as single SVOD service households decline globally

In a survey of 33,000 internet users across the 16 countries, more than half (50%) of respondents in 13 of those countries had at least one SVOD service, while in 10 of the 16 markets, more than half of SVOD homes were so-called SVOD stackers, that is taking more than one service. Ampere added that as more major players such as Disney enter the SVOD marketplace in 2019 and beyond, the question is just how many services will consumers pay for? – Joseph O’Halloran, Rapid TV News » https://ift.tt/2tBlgRK

Sports audiences increasingly turning to digital

Each of the four top sports leagues offers a direct-to-consumer (D2C) streaming plan in the US, ranging from standalone services such as MLB.TV to NFL’s Sunday Ticket, which is tethered to DirecTV satellite customers and, as its name implies, limited to Sunday games. The pricing varies from league to league and depends on whether users pay monthly or seasonally. But, generally, users who buy entire seasons will shell out at least $250 per year. – Michelle Clancy, Rapid TV News » http://bit.ly/2G3WYHU

Analyst: few Netflix subscribers plan to cancel after the latest price increase

In detail, 70% of the [Hub Entertainment Research] sample said that they had heard about the price increase and even though about half of Netflix subscribers say they are unhappy about the increase, the rest were accepting, or even positive about potential upsides. Standard (51%) and premium (44%) subscribers were more likely than basic subscribers (37%) to say they were annoyed or angry about the increase. – Joseph O’Halloran, Rapid TV News » http://bit.ly/2FQNaRr

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