Tag Archives: Over the Top

CBS sees consumers taking as many as 10 OTT video subscriptions

If DeBevoise’s 10 OTT service prediction comes true, and Parks Associates’ latest top 10 U.S. OTT video service rankings hold up, then All Access and Showtime OTT have a good shot at making the cut as adoption of OTT services expand. Parks ranked Showtime and CBS All Access at seven and eight, respectively, behind Netflix, Amazon Prime Video, Hulu, HBO Now, Starz and MLB.TV. – Ben Munson, FierceVideo » http://bit.ly/2JwYGnG
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The Fresh Faces Of Streaming: How Will Existing Services Fare As Big-Budget Competitors Enter The Fray? — Deadline Disruptors

As of this writing, there are 235 over-the-top [OTT] video services available in the U.S., according to market tracker Parks Associates Research. And even though customers are increasingly doing away with their traditional pay-TV bundles, the question for all of the new entrants is whether they will bring must-have offerings to the crowded marketplace. Studies have shown that three services tend to be the limit in most households—how will the new breed replace one of the current must-haves? – Dade Hayes, Deadline Hollywood » http://bit.ly/2Wi9xaR

TV networks to advertisers: Hey, we’ll have streaming services, too

Though networks did largely mention the brand “safety” of their offerings, hinting at the major stumbles YouTube and Facebook have had in the streaming of “unsafe” content, Havas Media SVP and managing director Diana Bernstein said in an email she didn’t feel it was a big theme. Instead, she said, networks were more focused on content. – Megan Graham, CNBC » https://cnb.cx/2Hw0gmj

Top US TV providers lose a record 1.3MN subscribers in Q1

AT&T had a net loss of about 625,000 subscribers across its three pay-TV services (DIRECTV (satellite), AT&T U-verse (IPTV) and DIRECTV NOW (vMVPD) in 1Q 2019 – compared to a net gain of about 125,000 subscribers in 1Q 2018. The leading pay-TV provider in the US, this meant that AT&T accounted for 47% of the net losses in the quarter. – Michelle Clancy, Rapid TV News » http://bit.ly/2Q7v3cN

Beyonce’s ‘Homecoming’ Premiere on Netflix Drew 1.1 Million U.S. Viewers, Nielsen Says

On its premiere date (April 17), the concert film on Netflix reached 1.1 million U.S. viewers and garnered an average minute audience of 828,000 viewers, according to Nielsen. The film — following Beyoncé and her performance at 2018 Coachella, which paid homage to America’s historically black colleges and universities — received a similar average minute viewing audience over the course of the next few days heading into the April 20-21 weekend. – Todd Spangler, Variety » http://bit.ly/2Eb0jD1

Facebook unveils a ‘one-strike’ policy for live streaming violations

The policy applies not just to violations on Facebook Live streaming alone. Users could also be banned from live streaming if they share links to statements from terrorist groups without any context, for instance. Rosen said that Facebook plans to expand the restrictions to other parts of the platform and soon, users who violate its standards will no longer be able to create ads. – Steve Dent, Engadget » https://engt.co/2LKPYUB
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