Category Archives: Policy & Ethics

Twitch is reportedly making a play for YouTube’s top talent

As of the company’s 2017 report, there are over 2 million streamers on Twitch, with 150,000 of them streaming often enough to be part of the Affiliate program. Surely one of those streamers has the capacity to be the next Big Name Content Creator. If Twitch has seven figures to spend on content creators, it might consider putting that money back into its existing community. – The Next Web https://ift.tt/2Mkgkwx
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Netflix tests video promos in between episodes, much to viewers’ dislike

Needless to say, consumer reaction to these promos – which consumers perceive as advertisements – has been fairly critical so far. Netflix is a paid subscription service, not an ad-supported one like Hulu with Limited Commercials. That means customers expect on-demand viewing with no ads. And they think of anything that disrupts their viewing as an advertisement, as a result. – Sarah Perez, TechCrunch https://ift.tt/2vQ9C7m

FCC says court made error in approval of AT&T/Time Warner merger

[The] DOJ appealed that court ruling last month, and yesterday the FCC gave the DOJ’s case a small boost. The FCC isn’t actually supporting the DOJ’s case, but the commission’s filing points out an error made by the US District Court for the District of Columbia. In US District Judge Richard Leon’s ruling against the DOJ, he said that he was “hesitant to assign any significant evidentiary value” to previous statements that AT&T and the AT&T-owned DirecTV made to the FCC. AT&T’s own statements to the FCC, made in the years prior to the AT&T/Time Warner merger, supported the DOJ’s case that a merged entity could raise the price of programming. Those AT&T statements were made as part of the FCC’s 2010 review of the Comcast/NBCUniversal merger and in other FCC proceedings. – Jon Brodkin, Ars Technica https://ift.tt/2P6mpKN

The FCC Says Net Neutrality Lawsuits Are Moot Because It Already Repealed Net Neutrality

We’re all now awaiting the Supreme Court case, which will more likely focus on whether or not ISPs have first amendment rights rather than whether the FCC has authority to reclassify industries. As part of the filings for that case, the FCC and the Department of Justice have asked the Supreme Court to vacate the 2016 ruling, claiming that since it’s about rules that don’t exist anymore, it’s now moot. This would weaken many of the arguments of those suing the FCC, which point to legal precedent. – Kaleigh Rogers, MOTHERBOARD https://ift.tt/2MRP4BF

OTT spend to propel global TV, video spend to $559BN by 2022

Regionally report also found that by 2022, North America will continue to be the largest TV and video market, the source of 38.7% of global consumer and advertising spend on TV and video. IPTV is set to buck the cord cutting trend in Western Europe where its providers are set to generate €9.9 billion by 2022, a 15% increase from 2017. Strategy Analytics believes the rival technologies are all see revenues decline over the next five years, with the cable industry set for a net loss of €987 million by 2022, pay satellite (net loss of €187 million), and pay DTT (net loss of €125 million). – Joseph O’Halloran, Rapid TV News https://ift.tt/2MM21x6

The Latest Ad For ‘The Nun’ Is So Scary, YouTube Removed It

A ‘jump-scare’ tease for The Conjuring spinoff, which opens on Sept. 7, triggered too many complaints from Twitter users, that YouTube took notice and reportedly removed the video. The ad does live on in the YouTube-verse, and you can take a look at it below. The video features a volume button declining before a Nun pops up and screams. The following ad ran prior to other videos loading up. Warner Bros. provided no comment in response to YouTube slapping its knuckles with a ruler. – Anthony D’Alessandro, Deadline Hollywood https://ift.tt/2nCK9JZ
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