Sports audiences increasingly turning to digital

Each of the four top sports leagues offers a direct-to-consumer (D2C) streaming plan in the US, ranging from standalone services such as MLB.TV to NFL’s Sunday Ticket, which is tethered to DirecTV satellite customers and, as its name implies, limited to Sunday games. The pricing varies from league to league and depends on whether users pay monthly or seasonally. But, generally, users who buy entire seasons will shell out at least $250 per year. – Michelle Clancy, Rapid TV News » http://bit.ly/2G3WYHU

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