Disney, ESPN Strike UFC TV and Streaming Deal

The deal with ESPN is a significant step in that direction. Disney and ESPN will be hoping the UFC’S young fan base will embrace ESPN+, which costs $4.99 per-month, or $49.99 for the year. Shapiro characterized UFC as the new “anchor tenant” at ESPN+, which is a significant priority at Disney. It is also the first major deal to be consummated under new ESPN president Jimmy Pitaro’s watch as the worldwide sports leader attempts to build a robust digital business to compliment – and compensate for – a linear business marked by losses due to cord cutting and evolving consumer behavior toward OTT services. – Etan Vlessing & Marisa Guthrie, The Hollywood Reporter https://ift.tt/2rxRNqO
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