How Game of Thrones Helped HBO Break Into the Streaming World

[HBO GO] was an important step for HBO execs, who knew streaming services such as Hulu and Netflix represented a serious threat to their decades-old business model. Even if they weren’t yet ready to divorce themselves from their longtime cable-industry partners, network management knew they needed to make their existing product more attractive to younger audiences increasingly trained to consume programming on their phones and tablets. – Josef Adalian, Vulture

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