Theater Group President: No, Netflix Isn’t Killing the Multiplex (Guest Column)

Since 2000, the cinema industry has all but reinvented itself: stadium seating with improved sight lines, the overhaul of the industry’s basic technology from film to digital projection, digital sound, premium large-format screens, cocktail and food service in the auditorium and the latest widespread innovation ­— luxury power recliners. All those billions of dollars spent on improving the moviegoing experience come with an average ticket price that, adjusted for inflation, is lower than it was in 1976. That $2.13 ticket in 1976 would cost $8.98 in 2016, when the average ticket price was $8.65. The cost-conscious consumer hasn’t been forgotten, either. – John Fithian, The Hollywood Reporter

Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s

This site uses Akismet to reduce spam. Learn how your comment data is processed.