Pay TV’s Reach Continues To Fall While Viewing Households Grow – Nielsen

The report shows accelerating declines in the universe for ESPN — to -3.6%: vs -3.1% in the report for November. Disney’s sports network challenged the fall number, calling it “a historic anomaly for the industry and inconsistent with much more moderated trends observed by other respected third party analysts.”- Nathan Ingraham, Deadline Hollywood http://ift.tt/2hp5f98
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